Video Scripts
An experienced scriptwriter for internal and external comms, I work with animators, creative directors, and video producers to create a range of visual communications and media, including:
- Explainer videos
- Tutorial videos
- Product description shorts
- Presentation films
- Animations
“Thanks again for your painless and stress-free service as always!”
Neil-Wood Mitchell, Director | Three Motion
Topics covered to date include introductions to equality, diversity and inclusion initiatives, technological developments, international medical research and testing, vaccination programmes, patient information – and clothing upcycling.
The popularity of online video content around the world shows no sign of slowing:
“More than half of consumers say online video has helped them decide which specific brand or product to buy”
Google/Ipsos, Global “How People Shop with YouTube” Study, 2018
“Katherine has worked with us on a number of client animation projects. She has great skill in being able to interpret the client brief, taking what is often highly esoteric and industry specific language, and translating this into a script that fulfils the requirements in an understandable and structured narrative.
The key messages are always front and centre without ever overtly standing out. Katherine is also instrumental in offering great visual suggestions that work alongside the spoken dialogue and on-screen text. It’s always a pleasure to work with Katherine on a creative project, and the results really do speak for themselves.”
Rich Alderson, Director | Rich Alderson
Example script work
While over on Google, 4A’s President and CEO Marla Kaplowitz explains the results of a new study from Google and the 4A’s that shows why brands should run video ads across the consumer journey, even in the late stages.
“We can no longer afford to confine video to inspiration alone. People now use video at every stage of the consumer journey, so advertisers should too.”
Marla Kaplowitz, President and CEO | 4A’s
If you’re new to video and looking to work with an animator or video production team then I can introduce you to a range of people who I work with on different projects.
Case Study
Rich Alderson
“Katherine was instrumental in working with the client to understand their approach in ‘layman’s’ terms, and to write an engaging and energetic script. From this script we were able to develop a superb animated film that exceeded the client’s expectations.”
Rich Alderson, Director | Rich Alderson Ltd
The brief: Micheldever wants to promote the services and support provided by one of their internal divisions in a way that will appeal to and inform both their franchise dealer network and vehicle manufacturers.
Working with: Director and animator Rich Alderson and illustrator Ellie Chapman at Inky Thinking
The project: Together with Rich and Ellie, I developed a script for a promotional stop-motion animated film. The four-minute script highlighted Micheldever’s history, the company’s strengths and the specific services provided by an internal division of the company.
“Katherine has worked with us on a number of client animation projects. She has great skill in being able to interpret the client brief, taking what is often highly esoteric and industry specific language, and translating this into a script that fulfils the requirements in an understandable and structured narrative. The key messages are always front and centre without ever overtly standing out. Katherine is also instrumental in offering great visual suggestions that work alongside the spoken dialogue and on screen text. It’s always a pleasure to work with Katherine on a creative project, and the results really do speak for themselves.”