The Writing Desk
THE WRITING DESK | STACEY CORNELIUS | no-nonsense marketeer
Great writing is alive. It has a voice.
THE WRITING DESK | TRACE SWINDALE | WEB DESIGNER
Great writing must hit you right between eyes, punch you in the guts, turn your emotions on your head!
THE WRITING DESK | GILLIAN JONES | BRAND STORYTELLER
“You’re not going to be everyone’s cup of tea.”
THE WRITING DESK | JUSTINE KING | EDUCATION COORDINATOR FOR SHOW RACISM THE RED CARD
Favourite quote: “Know safely what the rules are, and then break them with joy” Neil Gaiman
THE WRITING DESK | LEIGH JAMES | FREELANCE CREATIVE COPYWRITER
Favourite quote: If you can’t explain it simply, you don’t understand it well enough.
Albert Einstein
THE WRITING DESK | JAMIE TAYLOR | CURATOR AND COPYWRITER EXTRAORDINAIRE
I weirdly don’t read a lot of fiction. I’m more likely to be pouring over a doorstep sized history book.
THE WRITING DESK | MARK HOOPER | Freelance Writer/editor/journalist
I hate overwriting. Take out any unnecessary words. It’s all about making the complex simple rather than vice versa.
THE WRITING DESK | GIADA NIZZOLI | WEBSITE COPYWRITER & BLOG WRITER
Excellent copy taps into a target audience’s pain points, worries, and ambitions.
THE WRITING DESK | SALLY FOX | COPYWRITER AND BRAND VOICE DEVELOPER
Once I let go of the idea that everything has to be perfect, I was able to enjoy the process
THE WRITING DESK | ED CALLOW | FREELANCE COPYWRITER
“Forget your idea of what ‘good writing’ looks like.”
Brand tone of voice
Pin down the messages that matter most. Then prepare to stand out from the crowd.
Copywriting & training
Tell us what you do and why we should care. Then help your teams to spread the word.