Marketing communications should include your message to target your audience Simple, really. Marketing. Isn't it? Except when it isn't. And you miss the mark....
The simple reason why Jane from Whitley Bay’s bikini line remains unwaxed
read more
creative copywriting
Creative me | Under the Oak Tree with Sian Lewis
Under the Oak Tree is… A meeting place for creative folk. Be inspired by their stories. Under the Oak Tree is… About travel and the wonderful people you meet...
The art of creative copywriting – or ‘Sugar and spice. Let’s bite the heads off white mice!’
What is creative copywriting? Well, to me it's the writing that manages to engage readers on a very guttural level. It's those words that make us gasp, that...
Bibliography | Copywriting Conference 2017
If you were there, thank you so much for coming. If you weren't there and want to see what books have been obsessing me for the last year. They're here. Books...